Visualizing Latin America’s Potential
Data visualizations and concise insights about LatAm's economies, markets, businesses, and growth trends.
Check out some of our charts!
We've partnered with Platzi to help you become a data storyteller.
Why Latinometrics?
We are Latin America's #1 data-based publication.
some love from our audience
our audience includes leaders from the world’s top companies:
Unleash your brand’s potential with data storytelling.
Our articles
Data visualizations and concise insights about LatAm's economies, markets, businesses, and growth trends.
Unleash your brand’s potential with data storytelling
Unleash your brand’s potential with data storytelling
Custom-made ad campaigns for Latin America’s most engaged and valuable audience.
What we offer
A suite of campaigns (tailored for your use case and specific need) designed to generate leads and elevate your brand:
Newsletter placement
Show your brand, product, or service to 18K+ email subscribers.Estimated reach:
66K+
email views
Co-branded charts
We’ll create a chart + data story showcasing your brand and service.Estimated reach:
100K+
impressions
Collab deep dives
Together, we’ll dive deep into a topic or industry and your organization’s role in it.Estimated reach:
500K+
impressions
White-labeled charts
Custom-made charts to wow your investors, customers, and audience.Estimated reach:
They have already partnered with us.
You’ve seen our charts and read our data stories. Now be a part of them.
A little about our audience
Geography
We’re well distributed across Latin America and beyond. 62% is in LatAm and 28% mainly in the US and Europe.
Industries
Our top industries are Finance, Technology, and Commerce
Seniority
20% of our followers are Directors, VPs and C-suite executives. We also have more senior-level and Managers than entry-level professionals.
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About Latinometrics
We are your your visual guide to understanding Latin America and the region's opportunities.Our mission is to inspire, empower, and connect Latin Americans through data-driven storytelling, filling a crucial void in regional reporting.
Our Values
Honesty
We see data as a way to seek and tell the truth. We never shy away from telling it how it is.
Positivity
We strive to find positive stories in the data and see every challenge as an opportunity.
Lightheartedness
We take data seriously, but not ourselves. We believe in laughter and enjoying life.
Creativity
We encourage trying new things and embrace change. We maintain a steady flow of ideas.
The Team
Ernesto Canales
CHIEF EXECUTIVE OFFICER
Ernesto cofounded Latinometrics in a toasty little office in Torreón, Mexico, and has since led its growth into a leading media company on three continents. As CEO, he oversees all brand direction and partnerships and can always count on his grandma Phyllis, our most avid reader, to let him know when a chart isn't up to her standards.
Gabriel Cohen
Chief Editor
Gabe is both the words guy at a chart company and the resident gringo at a Latino company. Based out of Rio de Janeiro, Gabe lives for long walks on the beach and starting arguments about Brazilian politics—the latter of which being precisely how he got this job.
Manuel Yanez
Data Analyst
Manuel has come to Latinometrics by way of Caracas to be the solution to a world of chaos and poor data comprehension. He cuts through the noise to find the story in statistics, and uses data to kickstart nearly all of our charts...and often the charts of our competitors a few weeks later.
Pilar Cabrera
Visual Designer
Based out of Asunción, Pilar oversees our design and aesthetic, meaning you have her to thank for those beautiful charts which take over your feed each week. She's a self-described color nerd who recently revamped our entire house style from scratch to bring us the sleek, modern look Latin America deserves.
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